RealX: Revolutionizing Real Estate Investment in Thailand

RealX

The portal aims to become a comprehensive resource hub for tokenized real estate projects. Here, you can explore educational content on real estate tokenization, gain insights into marketing strategies for tokenized assets, and review detailed case studies of pioneering projects.

Concept of Tokenization

Company Overview

RealX, managed by Real Estate Exponential Company Limited, enables investors to own fractional shares of premium Thai properties through digital tokens. Operating under Thai Securities and Exchange Commission (SEC) oversight with a prospectus submitted on January 4, 2023, RealX uses a trust structure, with SCB Asset Management (SCBAM) acting as trustee, holding legal ownership of the properties on behalf of tokenholders to ensure security and regulatory compliance. Unlike traditional REITs, which must distribute at least 90% of their income as dividends, RealX offers a guaranteed yield (currently 4.25% in 2025) without this obligation, distinguishing it as a fund rather than a REIT.

Tokenization Concept

RealX converts ownership of high-value real estate into the RealX Investment Token, representing fractional shares (approx. 1 square inch per token). The Initial Coin Offering (ICO) from July 1 to August 31, 2023, raised 2,400 million baht ($60 million) by issuing 13,186,813 tokens at 182 baht each. Tokens enable dividend income and potential capital gains, managed via a trust with SCB Asset Management (SCBAM).

Blockchain Technologies

RealX leverages blockchain and smart contracts for secure, transparent tokenization, likely aligning with Thailand’s SEC-approved Distributed Ledger Technology (DLT) framework. Specific blockchain details are not disclosed, but integration with token holder data at https://scan.tokenx.finance/token/0x1efd7d13D03764902CfA7F9E52634BC50e8c16d8?tab=holders suggests robust infrastructure.

Tokenization Process

https://realxtoken.finance/en

RealX’s tokenization involves several steps:

  1. Asset Acquisition: Real Integration Co., Ltd. (RealI) acquires premium properties from Origin Property PCL, including Park Origin Promphong, Thonglor, and Phayathai.
  2. Token Issuance: RealX issues RealX Investment Tokens, each representing fractional ownership, ensuring compliance through Regulatory and Structural Token Arrangement (RSTA) per Thai SEC guidelines.
  3. Management Setup: RealI oversees operations, with Passion Realtor as the selling agent and Hampton Hotel & Residence Management (HHR) handling property management for rental income.
  4. Trust Structure: SCBAM acts as trustee, holding assets in trust for token holders via a trust deed, ensuring legal ownership and benefit distribution.
  5. Trading Enablement: Tokens are listed on exchanges like Bitkub, TDX, and InnovestX, allowing 24/7 trading.

Tokenized Properties

RealX tokenizes premium condominiums developed by Origin Property PCL:

  • Park Origin Promphong: 67 rooms, Sukhumvit area near BTS Promphong Station.
  • Park Origin Thonglor: 93 rooms, trendy Thonglor district.
  • Park Origin Phayathai: 84 rooms, near Bangkok’s business district.
    Totaling 244 rooms, these assets are managed by HHR for rental income.

Investor Access

Tokens are offered to private and institutional investors via regulated exchanges:

  • Purchase: Available on Bitkub, TDX, and InnovestX.
  • Price: ICO price was 182 baht; current market price varies.
  • Dividends: Quarterly payouts in THB (4.25% in 2025) to exchange wallets or Token X/SCB Easy accounts, per exchange policies.
  • Resale: Tokens trade 24/7 on listed exchanges; assets disposal (2028–2033) may yield capital gains.

Project Roadmap

  • SEC Approval: April 4, 2023.
  • ICO: July 1–August 31, 2023.
  • Trading Start: September 25, 2023.
  • Guaranteed Yield: 4.00%–5.00% (2023–2028), currently 4.25% in 2025.
  • Asset Disposal: 2028–2033.
  • Maturity: Q3 2033.

Current Status

As of June 4, 2025, RealX is in Year 2, with 2,964 token holders. The investor page offers updated financials, dividends, and valuations, reflecting active management and compliance.

Marketing

The project has successfully completed its token distribution phase and is now in the operational stage. It ensures transparency by regularly publishing dividend updates on a dedicated page in compliance with legal requirements. The website also provides details on the exchanges where the project’s tokens are available for purchase, as well as a contact page for direct inquiries.

Since the project has no presence on social media, the website serves as its primary—and in fact, only—communication channel with investors and potential stakeholders.

Website

MetricValue
Project NameRealX
Website URLhttps://realxtoken.finance/en
Total Visits (Last 28 Days)987 (SimilarWeb)
Organic Search Traffic (Monthly)1,647 (SEMrush)
Organic Keywords86 (SEMrush)
Top Traffic CountriesThailand – 59.9%
Brazil – 14.2%
Japan – 9.1%
Czech Republic – 8%
USA – 5.7%
Traffic Channels BreakdownDirect – 32.66%
Organic Search – 47.1%
Referrals – 12.1%
Social – 5.8%
Paid Search – 1.1%
Device DistributionDesktop – 67.7%
Mobile – 32.3%
Avg. Visit Duration1 minute 5 seconds
Pages per Visit3.30
Bounce Rate52.63%
Backlinks542 (SEMrush)
Referring Domains115 (SEMrush)